DENGUE DISEASE AWARENESS

TAKEDA VIETNAM

DENGUE DISEASE AWARENESS

OBJECTIVE

Raise public awareness on dengue and reinforce Takeda’s scientific leadership.

INSIGHT

Complex medical information must be simplified without losing accuracy.

SOLUTION

Unified scientific messaging

Storytelling-based medical content

Scientific briefings for HCPs/KOLs

Integrated PR–social–community rollout

RESULTS

  • Clear uplift in disease awareness
  • Trusted scientific communication for patients & HCPs
  • Foundation for long-term patient engagement programs
DENGUE DISEASE AWARENESS