NETLIFE
DIGITAL NEWS AND LIFESTYLE PLATFORM
OBJECTIVE
Create a fast, reliable and youth-friendly news ecosystem.
INSIGHT
Young audiences expect speed and verification.
SOLUTION
'Fast but verified' newsroom model
Cross-platform short-form content
RESULTS
- Significant growth in traffic & reading time
- Became a safe, credible news source for Gen Z/Millennialst
- Elevated content quality and diversity
